REDC ConceptLab

REDC CONCEPTLAB · REPRESENTATIVE SCENARIO

From site potential to an investment story.

An English overview of the existing ConceptLab sample project, using the same inputs and financial calculation engine.

Illustrative scenario only: site, planning, market and infrastructure assumptions are not verified information about an actual property. Financial outcomes depend on these assumptions and are not investment advice.

Print or save this English overview as a PDF using your browser.

Illustrative mixed-use concept

EXECUTIVE SUMMARY · INVESTMENT POTENTIAL

ConceptLab Investment Score

Illustrative assessment using the same score calculation and sample inputs as the Turkish report.

Overall score · provisional83 / 100
ClassificationInvestable
RiskModerate
Market8.1 / 10
Planning8.6 / 10
Financial8.3 / 10
Location7.8 / 10
InfrastructurePending

Provisional score: infrastructure is excluded until sufficient utility evidence is available; the remaining weights are normalized to 100%. The ConceptLab Investment Score differs from the investment decision score. All sample market and location inputs are illustrative, not verified live data; this assessment is not investment advice.

01 · DEVELOPMENT CAPACITY

Site and planning assumptions

Site area20,000 m²
Floor Area Ratio (FAR)1.8
Gross Floor Area (GFA)36,000 m²
Saleable area46,800 m²
Indicative floors8
Total construction area65,940 m²

FAR refers to the floor area ratio (emsal). Here, GFA refers to the gross construction area included in FAR (emsale dahil inşaat alanı). Definitions vary by jurisdiction; these values are illustrative, not official planning rights.

SITE & PLANNING · REPRESENTATIVE SCENARIO

Planning inputs and area calculations

These inputs demonstrate the same calculations as the Turkish sample; they do not describe official planning rights for a real site.

Site coverage ratio (TAKS)0.35
Common area factor1.3
Maximum footprint7,000 m²
Indicative buildable area16,909 m²

Illustrative setbacks

Front5 m
Side4 m
Rear4 m

Area schedule

AreaSample amountCalculation or assumption
GFA included in FAR36,000 m²Site area × FAR
Saleable area46,800 m²Site area × FAR × common area factor
Enclosed parking15,000 m²600 spaces × 25 m²
Technical, storage and shelter4,140 m²Technical / storage: 2,340 m²; shelter: 1,800 m²
Total construction area65,940 m²Saleable area + parking + technical / storage / shelter

FAR is the floor area ratio; GFA here means the gross construction area included in FAR. Areas, setbacks and parking assumptions are illustrative and require independent planning confirmation.

02 · PROJECT MIX

Proposed uses

UseSaleable areaIndicative sale priceIndicative unit cost
Residential30,000 m²USD 4,800 / m²USD 1,350 / m²
Office10,000 m²USD 3,600 / m²USD 1,250 / m²
Street retail6,800 m²USD 6,500 / m²USD 1,400 / m²

Prices and costs are scenario assumptions, not verified market offers.

03 · FEASIBILITY

Financial overview

Unlevered project model including the selected purchase price of USD 42,000,000. Calculations use the same sample inputs and feasibility engine as the Turkish report.

Total revenueUSD 224,200,000
Total cost, including landUSD 141,450,080
Project profitUSD 82,749,920
Unlevered NPV · 12%USD 37,791,814

Project NPV is unlevered; it is not the financed equity NPV shown in some investment decision views. Actual results are uncertain.

Annual project cash flow

RevenueCost including land
2027
USD 0 revenue
USD 56,917,512 cost
2028
USD 22,420,000 revenue
USD 34,807,528 cost
2029
USD 56,050,000 revenue
USD 34,807,528 cost
2030
USD 89,680,000 revenue
USD 14,917,512 cost
2031
USD 56,050,000 revenue
USD 0 cost
YearRevenueCostNet cash flow
2027USD 0USD 56,917,512USD -56,917,512
2028USD 22,420,000USD 34,807,528USD -12,387,528
2029USD 56,050,000USD 34,807,528USD 21,242,472
2030USD 89,680,000USD 14,917,512USD 74,762,488
2031USD 56,050,000USD 0USD 56,050,000

04 · SITE SCREENING

Topography and infrastructure

Indicative slope

8% average slope; 12 m illustrative elevation difference. Measurements are assumptions and the section is not to scale.

Infrastructure

Utility access and capacity are illustrative assumptions. Written confirmation from the relevant utility providers is required, including for electricity capacity and transformer needs.

Access and amenities

The sample assumes a transit stop at 250 m and a rail connection at 700 m. Distances and destinations are illustrative.

05 · CONCEPT DEVELOPMENT

Visual concepts and unit plans

Indicative concepts and furnished plans for communicating the development idea; not architectural or construction documents.

Illustrative street-level concept
Street-level concept
Illustrative 2+1 furnished apartment plan
2+1 sample plan · 90 m²
Illustrative 3+1 furnished apartment plan
3+1 sample plan · 140 m²

06 · MARKET & AUDIENCE

Market and target audience

Illustrative prices and positioning assumptions help demonstrate how the project mix can be considered against its intended audience. They are not live market data or verified transactions.

Residential pricing

Sample model assumption: USD 4,800 / m². Illustrative comparable ranges: USD 4,400–5,000 / m² and USD 4,600–5,200 / m².

Target profile

Illustrative B+ positioning, focused on upper-middle-income families and regional professionals. The sample audience score is not the ConceptLab Investment Score.

Product strategy

Residential, office and street retail are combined around a pedestrian-oriented courtyard; 2+1 and 3+1 units form a principal part of the illustrative residential mix.

MARKETING · REPRESENTATIVE SCENARIO

Marketing and sales programme

The illustrative strategy positions the mixed-use project around a pedestrian-oriented living environment for families and professionals.

Marketing budgetUSD 3,500,000
Indicative audienceFamilies and professionals

Active sales channels

DigitalCorporate real estate networkSales office

Launch and sales phases

PhaseYearSales allocationIllustrative objective
Pre-launch demand202810%Test market demand
Launch202925%Initial sales
Main sales203040%Sales alongside construction progress
Handover203125%Remaining inventory

Timing, sales shares, budget and channels are illustrative assumptions, not a sales forecast or verified market demand.

CONCEPT DESIGN · REPRESENTATIVE SCENARIO

Concept design decisions

The selected example combines residential, office and street retail uses around a pedestrian-oriented courtyard. The development programme and images are illustrative.

Selected conceptAlternative 01
Indicative storeys8
Concept fit score96 / 100
Preliminary assessmentStrong preliminary fit

The concept fit score uses the same screening calculation as the Turkish example. It reflects available scenario inputs, including whether a floor count and parcel outline are provided; it does not verify zoning compliance, architectural design, sustainability performance or an actual site's suitability. It is distinct from the ConceptLab Investment Score.

Screening criterionPoints
Planning input30 / 30
Parcel outline20 / 20
Slope assessment16 / 20
Target audience15 / 15
Project programme15 / 15

Illustrative design brief

Design elementSample assumption
Development strategyA balanced mix of residential, office and retail
Block arrangement4 illustrative blocks
LayoutAround a landscaped courtyard
Architectural styleContemporary
FaçadeNatural stone and glass
LandscapePedestrian-oriented courtyard
Sustainability ideasShading and water efficiency

Concept alternatives

Illustrative primary mixed-use concept
Alternative 01 · selected
Illustrative alternative street-level concept
Alternative 02

Images communicate a development idea; they are not verified designs or construction documents. Planning requirements and technical feasibility need independent confirmation.

DEVELOPMENT PROGRAMME · REPRESENTATIVE SCENARIO

Detailed area programme

The same illustrative area schedule shown in the Turkish project mix. GFA below refers to construction area included in FAR.

UseGFA included in FARSaleable areaParkingTechnical, storage and shelterTotal area
Residential23,077 m²30,000 m²10,000 m²2,700 m²42,700 m²
Office7,692 m²10,000 m²3,000 m²900 m²13,900 m²
Street retail5,231 m²6,800 m²2,000 m²540 m²9,340 m²
Total36,000 m²46,800 m²15,000 m²4,140 m²65,940 m²

Total area combines saleable, parking, technical and shelter areas; GFA is shown separately and is not added again. These are scenario assumptions, not approved plans.

SITE SCREENING · ASSUMPTIONS

How the slope estimate is calculated

Lowest illustrative elevation24 m
Highest illustrative elevation36 m
Elevation difference12 m
Average slope8%

The sample assumes a 150 m horizontal distance: 12 m elevation difference ÷ 150 m × 100 = 8%. These figures are illustrative, not surveyed measurements; the section is not to scale.

MARKET · REPRESENTATIVE AUDIENCE

Target audience assessment

The sample positions the residential offer for upper-middle-income families and regional professionals. The following scores are illustrative assessments from the sample, not independent market research.

Audience gradeB+
Audience score78 / 100
Assessment criterionScoreScenario context
Transport and access8 / 10Assumed rail and bus access.
Family living8.5 / 10Planned courtyard and shared spaces.
Price and product balance7 / 10The example pricing requires market verification.

The audience score is a separate measure and should not be confused with the ConceptLab Investment Score.

COST & REVENUE · REPRESENTATIVE SCENARIO

Development cost and revenue by use

The breakdown follows the same sample feasibility model. Amounts are illustrative assumptions in US dollars.

Cost componentAmountShare of total cost
Function constructionUSD 62,520,00044.2%
Parking, technical and shelter constructionUSD 12,441,0008.8%
Other development allowanceUSD 5,996,8804.2%
Indicative site-work allowanceUSD 11,244,1507.9%
MarketingUSD 3,500,0002.5%
ContingencyUSD 3,748,0502.6%
Selected land purchase priceUSD 42,000,00029.7%
Total cost including landUSD 141,450,080100%

Site-work allowance is a preliminary slope-based screening estimate, not a measured bill of quantities. Additional utility connection assumptions shown elsewhere in the report are separate screening information and should not be added again without checking for overlap.

Modelled revenue by use

UseSaleable areaIndicative revenueShare of total revenue
Residential30,000 m²USD 144,000,00064.2%
Office10,000 m²USD 36,000,00016.1%
Street retail6,800 m²USD 44,200,00019.7%

PRODUCT MIX · REPRESENTATIVE SCENARIO

Residential unit mix

The sample combines 325 illustrative apartments. Areas are assumptions and do not represent approved architectural plans.

Unit typeUnitsIndicative area per unitCombined areaShare of units
1+110060 m²6,000 m²30.8%
2+115090 m²13,500 m²46.2%
3+175140 m²10,500 m²23.1%

FINANCING · INVESTMENT REVIEW

Equity performance and sensitivity

Illustrative results use the same selected land price and financing calculation as the Turkish sample report. They reflect scenario assumptions, not verified investment returns.

Equity NPV · 12% discount rateUSD 39,913,502
Equity IRR38.6%
Required equityUSD 43,800,785
Indicative debt rate8.0%

Equity NPV and IRR include the sample debt and interest assumptions. Project profit is before financing; project NPV shown above is unlevered. Payback counts model periods, including the first period.

Illustrative investment thresholds

IndicatorResultSample thresholdComparison
Equity IRR38.6%At least 18.0%Meets threshold
Equity NPVUSD 39,913,502At least USD 0Meets threshold
Project profit margin36.9%At least 25.0%Meets threshold
Equity payback4 model periodsNo more than 6 model periodsMeets threshold

Equity cash flow

YearDebt drawInterestPrincipal repaidEquity cash flowCumulative equity
2027USD 27,722,016USD 0USD 0USD -29,195,496USD -29,195,496
2028USD 0USD 2,217,761USD 0USD -14,605,289USD -43,800,785
2029USD 0USD 2,217,761USD 19,024,711USD 0USD -43,800,785
2030USD 0USD 695,784USD 8,697,305USD 65,369,398USD 21,568,613
2031USD 0USD 0USD 0USD 56,050,000USD 77,618,613

Equity NPV sensitivity

Rows change development costs; columns change revenues. Land value remains fixed. Values are equity NPV in USD and retain the sample financing assumptions.

Cost / revenue-10%-5%0%+5%+10%
-10%USD 31,887,381USD 39,971,181USD 48,054,981USD 56,144,997USD 64,322,375
-5%USD 27,816,642USD 35,900,442USD 43,984,241USD 52,068,041USD 60,171,505
0%USD 23,745,903USD 31,829,702USD 39,913,502USD 47,997,302USD 56,081,101
+5%USD 19,675,163USD 27,758,963USD 35,842,763USD 43,926,562USD 52,010,362
+10%USD 15,604,424USD 23,688,224USD 31,772,023USD 39,855,823USD 47,939,623

INVESTMENT REVIEW · REPRESENTATIVE SCENARIO

Investment decision and risk matrix

This illustrative decision summary uses the same financial model, thresholds and risk assumptions as the Turkish sample report.

Decision score74 / 100
Decision statusConditional investment
High risk entries0
Equity payback4 model periods

The decision score weights financial performance at 75% and the risk matrix at 25%; it is distinct from the ConceptLab Investment Score. Risk levels below are sample assumptions, not verified risk findings. Payback counts model periods, including the first period.

Illustrative risk matrix

Risk categorySample level
Planning, legal and ownershipModerate
Market, pricing and sales paceModerate
Construction costs and supplyModerate
Financing and liquidityModerate
Technical studies and permitsModerate
Operations and deliveryLow

The financial thresholds and equity cash flow are shown in the financing section above. The scenario is not investment advice; planning, ownership, technical, market and financing assumptions require independent verification.

SITE ACCESS · REPRESENTATIVE DATA

Transport and nearby amenities

Distances and destinations are sample assumptions, not measurements or verified points of interest.

Illustrative destinationCategoryDistance
Rail connectionTransport700 m
Transit stopTransport250 m
Ferry terminalTransport1,100 m
Main road connectionTransport1,800 m
InterchangeTransport2,400 m
Airport connectionTransport38,000 m
Waterfront parkNearby amenity400 m
SchoolNearby amenity850 m
Health centreNearby amenity1,200 m
Retail streetNearby amenity600 m
Cultural centreNearby amenity1,500 m
Sports facilityNearby amenity950 m
Waterfront promenadeNearby amenity450 m
Business districtNearby amenity3,200 m

INFRASTRUCTURE · REPRESENTATIVE DATA

Indicative utility screening

These are assumptions entered for the sample, not utility-provider confirmations. Costs and timeframes require separate verification.

UtilityConnection assumptionCapacity assumptionDistanceIndicative costDuration
WaterExisting (assumed)Adequate (assumed)60 mUSD 90,0003 months
WastewaterExisting (assumed)Adequate (assumed)60 mUSD 90,0003 months
ElectricityConnection requiredLimited180 mUSD 280,0006 months
Natural gasExisting (assumed)Adequate (assumed)60 mUSD 90,0003 months

LAND PURCHASE · SCENARIO COMPARISON

Compare land price alternatives

Three land-value assumptions are evaluated using the same scenario calculations as the detailed Turkish sample. All figures are illustrative and are not an appraisal or offer.

AlternativeLand valueProject profitEquity NPVEquity IRR
Indicative market valueUSD 44,727,693USD 80,022,227USD 37,293,11736.2%
Maximum affordable priceUSD 68,699,920USD 56,050,000USD 14,263,96719.7%
Investor purchase priceUSD 42,000,000USD 82,749,920USD 39,913,50238.6%

The maximum price is calculated using the sample's 25% revenue-based developer-profit reserve. Equity results reflect the sample financing assumptions and differ from unlevered project NPV. The market signal is based on illustrative sample data.

INFRASTRUCTURE · REPRESENTATIVE SCENARIO

Indicative utility demand

The sample uses area-based assumptions to illustrate early screening; these are not utility-provider capacity calculations or official design standards.

Water demand118.6 m³/day
Wastewater94.88 m³/day
Electricity demand1,406 kW
Wastewater factor80%

Demand assumptions by use

UseSaleable areaWater · L/m²/dayElectricity · W/m²
Residential30,000 m²325
Office10,000 m²1.535
Street retail6,800 m²245

Utility availability, connection requirements and capacity must be confirmed with the relevant providers. Illustrative connection costs are not automatically added to the project cash flow; check for overlap with site-work allowances.

08 · OPPORTUNITY POOL

Compare illustrative alternatives

Three representative scenarios from the same sample data, using the application's opportunity comparison calculation.

Data readiness reflects available inputs and whether the base-model NPV is positive; it is not the ConceptLab Investment Score. The pool's unlevered NPV and IRR use the base model excluding land value; the detailed project overview above includes the selected land price. The figures therefore serve different comparisons.

ILLUSTRATIVE SCENARIO

Mixed-use scenario

Data readiness100%
Saleable area46,800 m²
NPV · land excludedUSD 79,791,814
IRR · land excluded88.8%

Official zoning, ownership and encumbrance checks are not completed in this illustrative example.

ILLUSTRATIVE SCENARIO

Residential scenario

Data readiness100%
Saleable area46,800 m²
NPV · land excludedUSD 79,397,341
IRR · land excluded87.8%

Official zoning, ownership and encumbrance checks are not completed in this illustrative example.

ILLUSTRATIVE SCENARIO

Office scenario

Data readiness100%
Saleable area46,800 m²
NPV · land excludedUSD 43,359,913
IRR · land excluded56.9%

Official zoning, ownership and encumbrance checks are not completed in this illustrative example.

Explore the full sample

The full interactive report is currently in Turkish. This English overview presents the sample opportunity comparison and selected report sections; it is not a translation of every report page.

Open full sample report (Turkish) →Return to English home →